As money-sending tools increase in popularity, ranging from Apple Pay to Venmo, many very important questions arise. One of which being, ‘would you trust your personal bank information to be used in these apps?’ Even Facebook is looking to get into the money-sending tool arena. These apps promise to make paying a friend for your share of

Twitter users take heed, your Tweets will likely be seen by a significantly larger audience than every before. It is reported by Mashable, that a new deal between Twitter and Google has been made which will make tweets from all of Twitters users instantly searchable. This includes all 284 million Twitter users Tweets will be searchable

It’s been recently reported on Mashable that Google is looking to offer kid friendly versions of products. Although, Google hasn’t identified which products they are looking to makeover for kids, it is likely that Google will target versions of products such as YouTube, Chrome and Search, which have broad appeal. It’s said that Google plans to start creating

Holiday Shopping 2014 Begins

Friday, 21 November 2014 by

With the holiday shopping season already upon us, marketers everywhere are watching for indicators as to what can be expected from this year’s sales. Retailers started their efforts weeks early this year, and researchers are already analyzing shoppers behaviors. It is predicted that the sales forecast for holiday shopping 2014 could see growth of 4%-11%,

Twitter is preparing to release some exciting new updates to the platform. Analysts and investors have criticized Twitter for not doing enough to update its product to reignite user growth on the platform. The company addressed the issue by promising to increase its pace for product development. These new features were announced on Wednesday by Twitter’s

Marketing to Millennials

Tuesday, 04 November 2014 by

As the holiday season begins, businesses are ramping up their marketing efforts. One major topic that continues to be of focus for marketers is the challenge of marketing to millennials. Millennials are a highly complex group, depending on who you talk to, consisting of those born from the mid 1980′s to the early 2000′s. They are tech-savy,

Are you growing tired of seeing day old posts in your Facebook feed? On Thursday, it was announced that a new tweak to Facebook’s News Feed is aimed to address this common issue. Facebook will give greater priority to posts that tie in with its trending list, meaning that when a friend or Page that

Are you looking to update your website, but not sure where to start? As a business owner it’s important to create the most user-friendly website possible. Whether you’re looking to do a new website design or just wanting to freshen up your current website, we have provided our top 3 tips below to help you get started. 1. Make your phone

Foursquare 8.0 Launches

Friday, 08 August 2014 by

This week the social media world received the new Foursquare. The updated app is known to be one of the best city guides you can get on a smartphone. Foursquare helps you to locate popular restaurants, coffee shops, shopping, nightlife, and more within a city. The popular app originally became known for ‘check-ins’, where users

Social media networks are in search for ways to improve the experience of their advertising options for businesses. Facebook continues to evolve their ads, including videos, and Instagram has recently began to show sponsored posts. It is reported that on Monday, a new ‘Buy Now’ button appeared on multiple newsfeed tweets on Twitter. It appears